Released AskUp Lemon Sparkle Highball [Upstage X Buruguru]
2023/05/17 | 3minsHave you heard of “highball developed by artificial intelligence”? Upstage's AI chatbot 'AskUp' and comprehensive liquor manufacturing company 'Brewguru' collaborate to introduce highball developed by artificial intelligence for the first time! This collaboration shows the infinite scalability and possibilities of AI that can be applied to various industries. Let's take a look at how 'AskUp Lemon Sparkle Highball' was born, and how it started.
The Birth of AskUp Lemon Sparkle Highball
AskUp Lemon Sparkle Highball started when Buruguru, who was planning a new product, asked AskUp a question about highball. Everything related to product launches , including highball recipes, product names, prices, can designs, and alcohol levels, came from AskUp. Focusing on this, Upstage and Buruguru were able to create an innovative product called Highball, proposed and developed by artificial intelligence.
Conversation between AskUp and Buruguru (1)
Conversation between AskUp and Buruguru (2)
AskUp's Suggested Sparkle Highballs
In particular, the role of AskUp, which is equipped with an image creation function, stood out in the can design process. We went through the process of modifying the product design through prompt engineering in line with Upstage's brand mission and personality of enabling everyone to enjoy the benefits of AI technology and the concept of the first artificial intelligence-created highball.
From the prompt, “Please fill out a label design concept for a modern and stylish highball can,” to the final result, a creative and modern style design, we were able to develop the design through repeated questions and answers with AskUp. The finished AskUp Sparkle Highball can product is finished with a creative and modern graphic design that allows you to feel sophistication, including the AskUp character, centered on bright yellow and mint colors that express the refreshing and refreshing taste of lemon.
How to Enjoy Lemon Sparkle Highballs with AskUp
On the front of the AskUp Lemon Sparkle Highball , a QR code is inserted that leads to a KakaoTalk conversation with AskUp . Connect with this QR code and have a variety of conversations with AskUp. You can also search for “askup” in KakaoTalk Channel Friends and add them as a friend.
💬 Send a message to AskUp.
“Recommended food to accompany the highball”
“Tell me how to change the mood”
“Write a cheering message for me”
“Tell me how to enjoy solitary drinking”
“Tell me a simple recipe for side dishes that can be made at home”
How can AskUp answer your questions? Offering easy and fun conversations while also being situational proficient, AskUp will teach you a variety of ways to enjoy highball.
Meet the AskUp Lemon Sparkle Highball at GS25.
AskUp Lemon Sparkle Highball is available from May 17th at GS25 convenience stores nationwide for 12,000 won for three cans. If you are curious about what artificial intelligence-made highballs will taste like, visit GS25 and find out the products!